Back to projects
Product OperationsIndustrial SoftwarePM/UXAI-Supported Work Public-safe case study

PM/UX Team Formation and AI-Supported Operating Model

Helped establish the UX function and shaped a PM/UX team operating model through hiring, organization design, upskilling, process setup, and selective AI support for better product and UX work.

Role
As Product Line Manager, I shaped the PM/UX operating model as a hands-on individual contributor, with cross-functional collaboration across product, design, engineering, and leadership
Impact
Helped establish a stronger PM/UX foundation through team formation, hiring, budget ownership, upskilling, process design, and AI-supported practices that improved focus and repeatability.
Methods
Hiring, Organization Design, Upskilling, Process Design, Voice of Customer, AI-Supported PM/UX

Problem

The company needed a highly functional PM and UX capability, but UX did not yet exist as a defined team or practice. Building that capability in a complex industrial...

My role

In my Product Line Manager role, most of this was hands-on individual contributor work with cross-functional collaboration across product...

What I did

  • Helped establish the UX team where no dedicated UX function previously existed.
  • Shaped the budget case and organizational setup for a functional PM/UX capability.

Result

The work helped establish a dedicated UX capability and a stronger PM/UX operating foundation in a complex industrial software organization. It brought more...

Discuss This Work